Your Personal
Mutual Fund & ETF
Selection Assistant

Meet your financial and retirement goals years sooner with better investment choices with the help of Rita℠.

Mutual Fund Rankings

Ask Rita℠ to help you score and rank hundreds of mutual funds in moments.

With tens of thousands of Mutual Funds and ETFs, and many performance factors to consider, how can you know which ones are best for you?

Want to know just how good your mutual funds are compared to others?

Rita℠ can help you find out with personalized scoring. You can see how your current investments stack up against similar choices and find out if there are better options available.

Let Rita℠ help you choose using a patented decision assistance technology.

Feel confident about the mutual fund and ETF choices you're making with the help of the unbiased technology powering Rita℠.

Easily find the best mutual fund for your needs.

In seconds, Rita℠ can help you score and rank your investment options using the performance factors that best suit your investment and retirement savings goals!

Are conflicts of interest steering you into poor performing funds?

Ever worry that conflicts of interest may have negatively affected the advice and recommendations you’ve been getting? With Rita℠ you can effectively filter out all conflicts of interest and ensure you’re getting the best ones for you.

Our Platform Empowers You!

Easy to Use

Rita℠ is a web-based scoring and ranking application which provides you a search bar to easily enter in your choice of mutual fund or ETF ticker symbols, names, or asset classes, on any device, wherever you are connected to the internet.

Immediate Results

Initial results within Rita℠ display the top 10 highest scoring mutual funds and ETFs (you can see up to 50) along with your choice in the asset class and the class benchmark, based upon initial default settings.

24 Core Performance Factors

Initial results within Rita℠ display a score and a ranking derived from an initial blend of 6 weighted performance factors 1, 3, and 5-year average annual returns and 1, 3, and 5-year average annual volatility (risk). You can choose from 24 total performance factors and individually weight them in order of importance to you.

Choose Your Own Performance Factors

The Rita℠ performance factor menu allows you to choose which performance factors you wish to use in scoring and ranking the available choices and then lets you select the percentage weight of each of those factors based on our personal preferences and investment objectives.

Composite Scoring

Rita℠ generates a composite score for each mutual fund, ETF, and the Benchmark of the asset class based on the weighted performance factors you’ve chosen and is then used to rank all the available funds in the asset class, including yours, with the highest composite score ranking first.

The Final Results

Rita℠ displays the mutual fund or ETF you entered in the resulting table, displaying its numeric rank based on its composite score along with the top scoring funds and the benchmark for the asset class. And it will have all been done your way!

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Learn More About Rita℠

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A Shocking Case Study Unveils Hidden Investment Potential: Why You Should Maximize Your Investment Performance Gains with Rita℠

March 12, 20242 min read

If you haven’t taken the opportunity to use Rita℠, the Retail Investment Tracking Application℠, here’s a breathtaking example of why you should take the opportunity… right now.

The following is a true story that illustrates the sometimes-breathtaking performance gaps between the mutual funds and ETFs that investors have and those they could have selected.

This is a far too common story and provides information that very few investors have ever been able to see.

Recently, we demonstrated Rita for a top executive at a major financial industry publication. As we usually do, we asked if she would like us to score and rank one of her mutual funds.

She said “Yes” and gave us one of the mutual funds she has invested in. We plugged it into the freeCheckup” version of Rita which then scored and ranked her investment.

You can imagine her shock - and ours - when her mutual fund ranked 162 out of 179.

It was actually the worst result of any mutual fund or ETF we had scored and ranked . . . ever.

As you can see below, her mutual fund had under-performed the top scoring fund by 42.5%per year over the last 3 years, and over 15% per year for the last 5 years.

031224 Midcap Rank

To put that in perspective, she had lost $4,250 per year – every year for 3 years - for every $10,000 she had invested in that mutual fund.

Additionally, the risk measures (in pink) were over 2X more than the top scoring funds. “ASD”, Average Standard Deviation, is a measure of volatility - a risk metric – the lower the number, the better.

It took just a few moments to perform the analysis, while she watched during our Zoom meeting, using the free version of Rita (the “Checkup” tool) to do it.

She had never seen this information and neither have any of the other investors who have invested over $7.5 billion in the fund (note the red box at the bottom right).

Unless you’re using Rita, you too have never seen information like this about your own funds.

The only information anyone gets to see is their fund (in yellow) versus the benchmark index (in orange).

Do you have any “surprises” like this in your portfolio?

You can use Rita to quickly find out.

You can now comparatively evaluate your own mutual funds and ETFs within your 401k plan or IRA in this powerful new way, in mere moments.

Try it and see for yourself how much better in improved investment performance you could be doing.

And please share this with your friends and family . . . they deserve the chance to see for themselves what’s truly best for them.

401(k)mutual fundsETFsinvestorsretirementfinancial productsiraretirement account
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Eric S. Smith, J.D.

Eric S. Smith, J.D. is CEO of Decision Technologies Corporation, and President and Investment Advisor Representative of Trustee Empowerment & Protection, Inc., a Registered Investment Advisor

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Why Rita℠?

Worried about picking the right mutual funds and ETFs for your investment portfolio or your IRA or 401(k)? Rita℠ is the solution. Rita℠ is the only Retail Investment Tracking Application℠ that quickly and easily answers this key question: "Of all the available choices of mutual funds and ETFs, which ones are best for me? With Rita℠, you can feel confident that you're picking the best mutual fund and choices for your future. Stop guessing what's best for you - let Rita℠ do all the hard work!

“I've witnessed first-hand dozens of demonstrations of "RITA" to friends I’ve introduced. What's remarkable is when a person sees how much money he or she has not gotten over multiple years, they’re shocked. It shows them how much better they could be doing with this revolutionary investment tool.”

Robert S.

“This technology a game changer for individual investors. . . a major breakthrough.  Investors will now be able to see how much money they’re leaving on the table, and the information obtained from Rita is actionable.”

Albert M.

Any investing-related information provided on sayrita.com is for educational purposes only. Decision Technologies Corporation does not offer investment advisory or brokerage services, nor does it recommend or advise investors to buy or sell particular mutual funds, ETFs, or other investments.

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